Renaissance of the Sputnik effect
15 May 2012
A white paper published by eXact learning solutions urges the western learning and publishing industries to experience their own ‘Sputnik effect’ in order to continue to compete in the global market.
50 years ago President Kennedy committed the US to win the Space Race after being beaten into space by the USSR’s Sputnik. The whitepaper argues that western corporate learning industry leaders need to wake up to the fact that the emerging economies of China and India are ‘doing learning related things’ faster than they are, and in order to compete and survive they need a similar vision and commitment, and to co-operate and collaborate creatively.
Fabrizio Cardinali, CEO of eXact Learning Solutions’ North America and Australia operations and senior vice president of the company’s global business development, draws parallels between the world’s historic industry challenges and the challenges and opportunities currently facing the west’s publishers and learning technologies developers as they try to help the west survive increasing competition, both for appropriately skilled workers and for business in global markets.
Cardinali said: “To be successful, we need to combine creativity and innovation. Interestingly, such a combination occurred in Europe during the renaissance – so we should strive to create the circumstances that will bring about a ‘renaissance 2.0’ perfect knowledge storm.“
“Today, the west needs to reduce its corporate learning ‘missile gap’. At the least, we need to do what China is doing in terms of investment in skills development and new learning technologies - and we need to do it as fast as they’re doing it.”
For more on this topic, visit eXact learning's blog: http://gnstx.gr/fyv.
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