Entrepreneurial students set up training company
26 Mar 2009
by: Sarah Underwood
Two young entrepreneurs have set up a training company aimed at helping students make the transition from education to the workplace.
The company, Mediaroots, was set up by Edinburgh-based Ryan Falconer, aged 26, and Jack Smith, aged 20 and a student at King’s College London, after Falconer discovered during research for an MSc that British audiences were turned off by the American accents used in US training DVDs.
After initial contact through an internet search for a web developer, the two students discovered they shared the same entrepreneurial spirit and worked together for three years on Mediaroots without meeting, but communicating on a daily basis through MSN and Skype.
Mediaroots training is delivered by instructors from the British creative industry. The DVDs cover a range of creative software, including Adobe Photoshop, Dreamweaver, Flash, Illustrator, InDesign and Premiere Pro, Autodesk 3ds Max, QuarkXPress, Apple Final Cut Pro and Smith Micro Poser.
The company claims that its products could help people who are struggling to find employment in the current economic climate, as well as people who want to improve their skills and build their CVs to stand out from other candidates.
Falconer said: “ Our training DVDs not only teach the individual tools and techniques of an application, but also how to apply these to real life projects, such as designing a poster or building a website. They are a great way to improve your employability during tough times.”
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