

The e.learning age BBB Campaign supports Next Generation Learning in the Workplace.

Real life, real benefit
Thank you to all those who continue to contribute to the Bringing Business Benefits Campaign. It continues to gain momentum, with case studies being sent to us direct as well as being sourced by our partner Towards Maturity.
For the past eight years e.learning age has produced news, features and opinion on all aspects of learning development and technology. For the past five years it has also supported and celebrated excellence with the E-Learning Awards. This campaign, working with Toward Maturity’s Evidence for Change programme, will run in 2010 in print, online and through email updates to highlight key examples of how e-learning is making a real difference to organisations’ success.
Your stories and experiences are building into a body of work for reference and guidance and will help readers to embark on their own learning strategies. A dedicated publication will be produced and the BBB seal of approval will be offered to projects where real success can be proven. Below are another three business benefits case studies.
To participate send us 200 words, including three key benefits of how your e-learning project made a real difference, to Kate Vose and we could include you in future issues.
Homing in |
Homeloan Management (HML) provides financial outsourcing services for the mortgage sector to more than 30 lenders in the UK and Ireland. HML wanted to improve performance and reduce disparities in capability across its different sites and foster a common, active ‘one team’ community using targeted learning to build operational breadth and depth. It implemented Cornerstone OnDemand’s software-as-a-service-based talent management suite – with solutions for learning management, employee performance management, succession planning and enterprise social networking. By centralising and automating processes that already feed into successful talent management, like competence assessments and performance reviews, the system also helps identify and develop talent from within. - ROI on Cornerstone LMS within five months
- 90% employee adoption with no application training – compared to 40% previously
- Gained critical insight into staff succession and performance readiness throughout the business
- Created culture of self development
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Ecological mix |
This ecological monitoring CD from the Environment Agency is part of a blended learning programme that includes face-to-face workshops, nationally consistent method documents and practical field-based work with local coaches and mentors. It gives employees important basic knowledge about why, when and how monitoring is undertaken. Its linear design allows users to easily navigate to specific areas of interest or relevance, and its video footage of monitoring techniques makes content meaningful. Providing this basic level of knowledge via e-learning means the Agency can quickly get employees to the same level of capability without the expense, time and environmental impact of running a formal classroom-based course. The monitoring activities it undertakes vary from area to area. E-learning means the theory can be delivered consistently across geographical boundaries, leaving the practical element to recognised coaches and mentors. The course gives employees a means to acquire ecological monitoring knowledge for the first time, and is used for just-in-time learning. |
Sales pitch |
Ford of Europe identified a need for an online dealer learning and communications portal to train and communicate its pan-European network of car dealers, as well as reduce training costs. It also needed a suite of bold and innovative learning materials which, aimed at over 20,000 sales consultants, needed to be translated into 24 market specific versions in 21 languages. The firm chose LINE Communications to help implement The Learning Centre and develop the Ford Foundation, a suite of content designed to help sales people understand the skills needed to sell Ford vehicles. The project included development of a comprehensive communications campaign. The Learning Centre and Foundation content has been very successful with over 24,000 sales people registered and 45,000 hours of e-learning completed to date, with the following results: - Training time for learners to be certified as ‘fully trained’ reduced from 37 months to 13.
- Per capita training cost reduced by 74%
- Those who have completed the learning have recorded 2.4 additional car sales per year compared to those who haven’t.
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Previous Stories
October 2009
Passport to success - Identity and Passport Service
Foundations for growth - Priory Group
Making change work - Coventry Building Society
November 2009
Its a fair cop - NCALT
Learning with teeth - The Dental Channel
20 year high - Royal College of Radiologists & e-Learning for Healthcare
December/January 2010
777 virtual aircraft - British Airways & LINE Communications
More with less - Care Management Group
Going electronic - Sandwell Primary Care Trust & Ikonami
February 2010
Efficiency up, carbon footprints down - NCALT
Accelerating Time to Target Performance - Sky & Brightwave
Higher morale, lower staff turnover, better bank - Lloyds Banking Group
March 2010
Speedy does it - Thomson Reuters
Graduate stories - Middlesex University
Central command - Marton House
April 2010
Moving stories - Virtual College
Sole trainer - Jane Sheehan
Good counsel - Me Learning
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